At the start I had loads of ideas about what I could do to grow the business, but no real idea of when to implement them or how impactful they might be. Guy helped piece all of these ideas together, as well as bringing in some really useful ideas of his own.
Future Ascent Coaching
Guy took a rebrand and a jumble of ideas and handed me back a clear, no-nonsense strategy I can actually run with. Generous with his time, sharp with his thinking, and it's brilliant knowing he's there in the background steadying the ship. Highly recommended.
Patrick Weightman
Having been fortunate enough to have spent some time with Framework First Marketing, I would highly recommend working with Guy. The simplicity of explaining marketing through a framework that helped me visualise what I needed to focus on, helped in bringing clarity to my own marketing strategy. Thank you.
People First HR
SOUND FAMILIAR?
Growth has slowed, or business is boom and bust.
Marketing only happens when you get the chance.
It's difficult to tell what's actually working.
You feel you should do more, but you're not sure where to start.
I feel like I should be doing more marketing
WHAT'S REALLY GOING ON
More marketing isn't always the answer.
When business slows down, growth becomes inconsistent, or you feel like you should be doing more, it's easy to jump straight to marketing.
But sometimes the real priority is somewhere else:
Your goals aren't clear enough to guide decisions
You're trying to appeal to too many different customers
Your proposition isn't giving people a reason to choose you
Your sales process is letting opportunities slip away
Your customer experience isn't bringing people back
You don't have the capacity to support more growth
And sometimes, marketing really is the problem.
What's missing is a way to work that out — so you know what deserves your attention, what can wait, and what you don't need to do at all.
HOW WE FIX THIS
Start with the business, not the marketing.
We help you step back from the day-to-day activity, look at what the business is trying to achieve, and work out what actually deserves your attention.
We help you decide:
Where you're trying to get to
Who you need to reach
What needs to change
What to prioritise, and what can wait
What role marketing should play
How you'll know if it's working
The result is a clear set of priorities and a practical plan for what happens next.
REAL RESULTS
What happens when you focus on what actually matters
Better outcomes — without more activity.
+56%
Increase in site-wide conversion through better prioritisation
£80 → <£5
Cost per acquisition reduced by focusing on what actually works
+333%
Increase in visibility by focusing on what drives discovery
[ AREAS WE SUPPORT ]
Based in North Warwickshire, Framework First provides services in the following areas:
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Atherstone
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Bedworth
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Coventry
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Hinckley
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Kenilworth
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Leamington Spa
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Nuneaton
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Rugby
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Tamworth
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Warwick
AREAS WE SUPPORT
Based near Nuneaton, Warwickshire, Framework First provides services to Warwickshire, Leicestershire, Coventry, Birmingham, and beyond.
Services include:
Marketing Audit
Marketing Strategy and 90-day roadmaps
Marketing Team Leadership
Agency Management
Marketing Reporting
CRO & Funnel Optimisation
SEO & GEO
Marketing Automation
CRM & Customer Journeys
LET'S TALK
Whether you’ve got a question, want to explore working together, or just need a clearer sense of what to do next — start here.
Share what’s going on in your business, and we’ll quickly work out:
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What’s actually driving results
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What’s getting in the way
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Where to focus next
If we're not the right fit, we’ll tell you.